Virtual simulation teaching case design for the pharmaceutical
affairs management course: Internet Management and Supervision of
Pharmaceutical Products

RESEARCHES IN HIGHER EDUCATION OF PHARMACY ›› 2023, Vol. 41 ›› Issue (3): 19-23,50.

Previous Articles Next Articles

Virtual simulation teaching case design for the pharmaceutical affairs management course: Internet Management and Supervision of Pharmaceutical Products

1. School of Business Administration, Shenyang Pharmaceutical University, Shenyang 110016, China; 2. Saiyunjiuzhou Technology Co., Ltd., Beijing 100124, China

Received:2022-04-07 Online:2023-09-21 Published:2023-09-21

药事管理专业课程医药产品互联网经营与监管虚拟仿真教学案例设计

1. 沈阳药科大学工商管理学院，辽宁沈阳 110016；
2. 赛云九洲科技股份有限公司，北京朝阳 100124

作者简介:孟令全（1974-)，男（汉族），辽宁本溪人，药事管理学博士，副教授，从事药事管理学研究，Tel. 13224260608，E-mail 949092618@qq.com。
基金资助:
教育部2021年第一批产学合作协同育人资助项目（202101246048）；辽宁省教育科学“十四五”规划2021年度课题资助项目（JG21DB506）；2020年度沈阳药科大学本科教育教学改革研究一般项目（SY-202012）

Abstract

Abstract:

Virtual simulation teaching has incomparable advantages compared with traditional teaching in improving students' comprehensive design and innovation ability by using multi-media sensory stimulation of text, graphics and videos. The core course in pharmaceutical affairs management—Internet Management and Supervision of Pharmaceutical Products, which is heavily reliant on internet technology, embodies characteristics of informationization, virtualization, globalization, and socialization, making it highly suitable for virtual simulation course design. In this paper, the author focuses on virtual simulation case design, covering aspects such as role registration, operational requirements, and role assignment in the context of online pharmacies.

Key words: virtual simulation teaching, strategic decision-making, role registration, case design

摘要：

虚拟仿真教学利用多媒体的文、图、影多方位的感官刺激，在提高学生综合设计与创新能力等方面具有相较于传统教学无可比拟的优点。药事管理专业核心课程——医药产品互联网经营与监管课程内容，依托互联网技术，具有信息化、虚拟化、全球化和社会化的特点，更加适合于虚拟仿真过程设计。笔者从网上药店的角色注册、运营要求和角色分工等方面开展虚拟仿真案例设计。

关键词: 虚拟仿真教学, 战略抉择, 角色注册, 案例设计

CLC Number:

G642
R95

MENG Lingquan, FAN Guangwei, LIU Xiaoxi, XIN Shiwei.

Virtual simulation teaching case design for the pharmaceutical affairs management course: Internet Management and Supervision of Pharmaceutical Products [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2023, 41(3): 19-23,50.

孟令全, 范广伟, 刘晓溪, 辛世伟.

药事管理专业课程医药产品互联网经营与监管虚拟仿真教学案例设计 [J]. 高等药学教育研究, 2023, 41(3): 19-23,50.

Access statistics
Total access:
Visit today:
Currently online:

[1]	MENG Lingquan, ZHOU Ying, LIU Xiaoxi. Research on the long-term mechanism of ideological and political education in the national first-class specialty - Pharmaceutical Administration [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 15-20.
[2]	LI Ni, ZI Jiachen. Exploration and application of the LBL-RBL-PBL-CBL diversified teaching model in the natural medicine biotechnology course [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 21-25.
[3]	WANG Yannian, MA Yueping, ZHOU Bei, LIU Yuyang, CHENG Yue, HAN Yang. Reform and exploration of an integrated curriculum system for traditional Chinese medicine [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 26-31.
[4]	CHEN Xiaoxia, XIA Linbo, WANG Wei, WANG Haibo, MENG Xiansheng. Creating a "Five-Full" instrumental analysis classroom by “Five Dimensional Innovation” teaching design [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 40-47.
[5]	LAI Linlin, LI Ying, YANG Hongtao, ZHANG Meng, LIU Yanfeng. Exploration of a virtual-reality integrated biology experimental teaching system and management model based on innovative talent training [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 48-54.
[6]	WANG Shuang, ZHANG Tianzhu, GUO Jinru, YANG Zongfa. Application of laboratory management in the pharmacy intravenous admixture technology course under the background of “Double High Plan” [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 55-60,74.
[7]	PAN Menghua, LI Fei. Teaching practice and exploration of improving experimental skills based on “Three-integration” education system [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 70-74.
[8]	MOU Yanhua, YUE Chenchen. Teaching reform and practice of pharmacology experiment based on 5E teaching model and PAD class [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 75-81,86.
[9]	CHI Meng. Experimental study on developing students' imagination and creativity in football teaching using imagery teaching methods [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 82-86.
[10]	LI Lei, MENG Yanqiu, ZHANG Wanzhong, ZHAO Hui, SONG Yanling, ZHANG Bochuan, GAO Guozhu, LIANG Mengqiu. Pathway and practice for building a pharmacy graduate supervisor team under the revitalization of northeast China—A case study of Shenyang University of Chemical Technology [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 87-91.
[11]	LI Fang, ZHOU Xinyu. Preliminary exploration of digital management for graduation theses in continuing education [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2025, 43(1): 109-111,122.
[12]	ZHAO Siqi, ZHANG Rong, DU Bingna, YANG Yu, WANG Miao, LIU Yanfeng. Case analysis of the integration of ideological and political education and Biochemistry and Molecular Biology teaching content [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2024, 42(4): 1-4.
[13]	YAN Tingxu, JIN Yanjun, WU Bo, HE Bosai, JIA Ying. Discussion on reform and innovation in ideological and political education for Food Chemistry course [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2024, 42(4): 5-10.
[14]	REN Shumeng, YUAN Zhong, QI Wen, REN Kun, LIU Xiaoqiu. Exploration of a new model of online-offline and in class-out of class Formative evaluation of Analysis of Traditional Chinese Materia Medica [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2024, 42(4): 11-17.
[15]	YAO Guodong, YAN Qiulin, WANG Xinye. *Reform and practical thinking of In Vitro* Screening of Medicinal Active Ingredients** [J]. RESEARCHES IN HIGHER EDUCATION OF PHARMACY, 2024, 42(4): 18-22.

Virtual simulation teaching case design for the pharmaceutical affairs management course: Internet Management and Supervision of Pharmaceutical Products

药事管理专业课程医药产品互联网经营与监管虚拟仿真教学案例设计

PDF

Knowledge

Abstract

Cite this article

share this article

References

Related Articles 15

Recommended Articles

Metrics

Comments